Director of Product Marketing

Experience

11-15 Years

Salary

25-50 Lakhs

Location

Uttar Pradesh- Greater Noida
Posted - 193 days ago
Applications - 5
Vacancies- 1
You will be expected to deeply understand our customers’ challenges and briefly explain how our solutions help solve customer problems. You will work closely with Product, Sales, Customer Success, and the other members of the organization to execute your daily duties. As part of the Center of Excellence (CoE) group, you will report to the AVP of GTM Strategy & Product Marketing who leads the CoE Strategy team responsible for all Product Marketing activities and who owns the strategic product and brand positioning and messaging
Job Description
  • Proven experience in product marketing and/or brand strategy or communications strategy, preferably in the healthcare or pharmaceutical industry.
  • Strong understanding of healthcare marketing and market dynamics along with product development processes, methodologies, and best practices.
  • History of employing a strategic leader mindset with the ability to understand the perspectives of various external partners, ad agencies, pharma marketers (advertisers, brands), and media owners (publishers), as well as through a product, regulatory, and analytical lens
  • Exceptional written and verbal communication skills with the ability to distill complex concepts into clear and persuasive messages.
  • Data-driven mindset, with the ability to use data and analytics to inform product marketing strategies.
  • Substantial background working with product and engineering teams and with clients and sales and customer success teams
  • Excellent communicator and storyteller with the ability to craft the most effective sales content and messaging
  • Highly effective collaborator with demonstrated success in executing strategy and delivering in an evolving, complex environment
  • Strong project management skills, with the ability to manage multiple initiatives simultaneously.
  • Innovative and creative thinking, with a focus on problem-solving and driving product success.
  • Collaborative team player with the ability to work effectively with cross-functional teams.
  • Adaptability to a fast-paced and evolving industry, staying up-to-date with healthcare marketing trends.
  • 10+ years of experience in digital technology, advertising, or advertising technology; programmatic experience is a plus
  • 5+ years of experience in brand strategy, strategic communications, or other relevant roles
  • 5+ years of experience working collaboratively with Product, Engineering, sales, customer success, and marketing teams
  • Experience with Pharma and healthcare marketing preferred

Designation

Director of Product Marketing

Key Skills
Advertisement SalesAdvertisingB2B SalesB2C SalesHealthcareMedical SalesPharma MarketingPharma SellingPharmaceutical Sales
Industry

Advertising Services

Functional Area

Marketing and Advertising

Employment Type

Full Time

Education

Master Degree

Job Type

Work From Office

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